In this video, we are going to address 3 characteristics of on-page SEO. The position of your main keyword should be found toward the top of the page in the title, description and first paragraph.
The frequency isn’t what you may think. The frequency for the main keyword should actually be low. This means that other related keywords describe concepts of the main keyword. Let’s say “video marketing” is your main keyword. Phrases like “marketing your business with video” relay the same meaning. This also called semantic text.