Google My Business

Google My Business class:

Google 7-Pack Top Rankings For Local Businesses

Competing in the local business market can seem daunting especially if you are not doing what the successful businesses have figured out.

In this video, we will walk through an example of a business that has done a tremendous job getting near the top of the Google 7-Pack (Holy Grail of Local Search).

In many cases, a business will hire someone to do this work for them.  It can get very expensive, but you can do much of this work yourself.

There are several things you absolutely must do.  First have your name, address and phone number (NAP) on every single page of your website.

Second, “Content Is King”.  Every page should provide your viewers with great information and each page must have keywords related to the topic on that page.

Third, have a method for collecting names and emails from your customers.  Use opt-in forms and incentivize people with an offer they can’t refuse.  For example, offer them 10% off their next purchase (or some other offer you feel will work) to build a customer base.

The Google 7-Pack is a free service and it is available to anyone that has a local business.  It sure beats paying for Pay-Per-Click (PPC) advertising!


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